
Generational Shift
For the first time ever in the UK, people aged 65+ surpassed children under 15. (Census 2020)
As our population ages, there is an increased need for informal care,
1 in 7 🙂🙂🙂🙂🙂🙂😮💨
1 in 7 employees are now juggling work and care. (Carers UK)
By 2040, it will increase to 1 in 6.
50/50 Chance
As the population ages, the average person has a 50/50 chance of becoming a carer before the age of 50.
Sandwich Generation
The "Sandwich Generation" have dual caring responsibilities, for their children and elderly.
1 in 3 sandwich carers indicated some evidence of depression or anxiety. (ONS)Here's what's covered in this guide
Book a call with a member of the team to learn more about complete elderlycare from Mintago
"We all want to do the best for our parents, but if my mum had a fall tomorrow or we needed to plan for her future care, I honestly wouldn't know where to begin. The UK's elderlycare system is incredibly complex and often unaffordable - and trying to navigate it while running Mintago and caring for my children would feel impossible.
I'm not alone in this. As more of us face the reality of caring for elderly relatives while juggling work and family, employers who don't provide support risk losing good people to stress, low productivity and burnout."

Daniel Conti
Co-Founder, Mintago
600 people
quit their jobs every day to care for loved ones (Carers UK)
1 in 3 people
would consider giving up work to care for elderly parents (Commons Library, TakingCare Survey, 2023)
60% Women
of informal carers in the UK are women (AON)
84% of employees
with an elderly dependent said they feel more stressed at work (Carers UK)
Employers risk losing talent as employees leave their jobs to care for elderly relatives.
- The demands and unaffordable costs of care mean many employees are forced to choose between caring for their parents, or staying in work.
Care pressures are driving low productivity and absenteeism.
- Crisis doesn’t wait until the working day is over. The stress of managing care is bleeding into the workplace – making it harder for employees with elderly dependents to perform well in their jobs.
Your employees are making costly mistakes trying to manage care alone.
- The complexity of the care system means people are struggling to secure funding and missing out on financial support.
Retain & Support
Your Best People
Improve Mental Health & Productivity
Reduce Absenteeism &
Burn-Out
How much money you can have before you have to pay for care home fees.
Lower Limit | Upper Limit | |
England | £14,250 | £23,250 |
Scotland | £21,500 | £35,000 |
Wales | £50,000 | £50,000 |
N. Ireland | £14,250 | £23,250 |
Notes | will need to pay for some of your care fees | will need to pay for all of your care fees |
And even if you get support, it doesn't go very far...
Lower Rate | £61.85 | Must pass day-time or night-time disability tests. |
Higher Rate | £92.40 |
Must pass both day-time or night-time disability tests. |
Average weekly cost for UK care homes
Residential Care Homes | Nursing Care Homes | Dementia Care Homes |
£1,298 | £1,535 |
£1,564 |
£67,132 a year
average residential care cost (Carehome.co.uk)
6 months
You must have required support for before you qualify for the government’s Attendance Allowance. (Gov.uk)
60% of forms
But even then, 60% of Attendance Allowance forms are rejected. (Homecare.co.uk)
14,000 requests
Local councils turn down 14,000 requests for social care every week. (Age UK)
Provide your employees with personal, empathetic support from experts who understand what they’re going through.
UNDERSTAND
We’ll guide your employees through every decision
Understanding elderlycare options is overwhelming, so in plain English, we'll walk families through every form, application and decision.FIND
We’ll ease the pressure with hands-on support
Our care home consultants provide hands-on guidance (not just links) so your employees get real expertise while navigating care for their loved ones.FUND
We’ll help find funding to pay for elderlycare
Specialised financial advisors help your employees find the money to pay for elderlycare - so families get the care they need without the financial stress.Unbiased, Expert Advice
Our unbiased experts will walk your employees through the pros and cons of every decision in plain English. They’re not paid commission and we don’t have relationships with care homes.
Hands-On Support
We don’t just send your employees a bunch of links – we actually help your employees manage care by filling out forms, analysing care home contracts and more.
Insider Knowledge
Our experts have 10+ years of experience, so they can help your employees find hidden benefits, spot common mistakes on applications, and provide essential insights into care home quality.
Crisis Guidance
You can’t put emergencies on hold. That’s why we give your employees access to our urgent request helpline – so they can get help the help and advice they need, as soon as they need it.
"Having someone who knew the difference between homes that look good and homes that actually deliver gave us such peace of mind."
John & Dave, Lincolnshire
"Having someone coordinate everything made the transition manageable instead of overwhelming."
Mark, Leeds
"I had no idea I was entitled to all this help. I thought I was on my own."
Kathy, Swansea
"With work & kids, we'd have struggled to gather all this information on our own."
Tom & Emily, Brighton
STEP 1. CARE SUPPORT
Dedicated care home advisers help your people find the right care for their loved ones
- Minimum of 10+ years of care home experience
- Crisis response guidance & practical support
- Unbiased expertise & insider knowledge
- Video & phone consultation
- 2hr response time dedicated helpline
We can help your employees with…
-
- Understanding care options
- Ongoing care advice
- Care needs assessments
- Care home sourcing & matching
- Hospital discharges and transitions
- Attendance Allowance applications
- Avoiding common mistakes
- And much more…
STEP 2. FUNDING ADVICE
Specialised independent financial advisers support in securing funding and protect family finances
- Average response time: TBC
- Fully accredited advisers (SOLLA
- TBC
I can help your employees with…
-
- Finding funding for care
- Applying for government support
- Contract analysis
- Equity release guidance
- Investments and savings advice
- Inter-generational family planning
- Power of Attorney
- And much more…
What is a Care Home?
A care home provides accommodation, care and support for those who need help with managing daily life. Depending on individual needs, this can include personal care such as help with dressing, washing and eating.
Residential Care Home:
-
Do not need 24-hour nursing care but are unable to care for their daily needs and so cannot live independently
-
Can be: emergency, respite, short term, long-term care and even palliative
Nursing Home:
-
Residential + 24-hour medical care from a qualified nurse.
- Can be: Dementia, emergency, respite, short term, long-term care and even palliative
Elderlycare Support + Complete Financial Wellbeing
Our all-in-one platform comes with dozens of additional benefits for your team.
- Salary sacrifice savings
- Retail discounts
- Independent financial advice
- Employee Assistance Programme
- Health cash plans and insurance
- Pension Search and Dashboard

Support your employees when it matters most
Book a call with a member of the team to learn more about complete elderlycare from Mintago
Mintago Limited is a company registered in England and Wales (No. 12000248). Mintago Limited is registered with the ICO under the UK Data Protection Act (reference ZA555904). Mintago Limited is registered with the Financial Conduct Authority (reference 927534). Mintago Limited provides you with regulated account information services as an agent of Plaid Financial Ltd., an authorised payment institution regulated by the Financial Conduct Authority under the Payment Services Regulations 2017 (Firm Registration Number: 804718) for the provision of payment services, including account information services.
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